Managing cross-functional cooperation for new product development success
Journal Article
(2010)
Author(s)
G Gemser (TU Delft - Responsible Marketing and Consumer Behavior)
MAAM Leenders (External organisation)
Research Group
Responsible Marketing and Consumer Behavior
To reference this document use:
https://resolver.tudelft.nl/uuid:0a98f498-6163-486f-b72a-bbaa5a7d8370
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Publication Year
2010
Language
English
Research Group
Responsible Marketing and Consumer Behavior
Issue number
1
Volume number
44
Pages (from-to)
26-41
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