An integrated model of portfolio decision-making processes

Conference Paper (2009)
Author(s)

L. Kester (TU Delft - Responsible Marketing and Consumer Behavior)

A Griffin (External organisation)

Erik Jan Hultink (TU Delft - Responsible Marketing and Consumer Behavior)

Kristina Lauche (TU Delft - OLD Design Theory and Methodology)

Research Group
Responsible Marketing and Consumer Behavior
More Info
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Publication Year
2009
Research Group
Responsible Marketing and Consumer Behavior
Pages (from-to)
115-120

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