Perception of sustainable design integration benefits among industry product development teams
A case study
Tejaswini Chatty (Dartmouth College)
Jeremy Faludi (Dartmouth College, TU Delft - Circular Product Design)
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Abstract
How do employees perceive the impact of incorporating sustainability considerations into their product development practice? In this case study, we observe how these perceptions can be shifted by teaching workshops on how to apply sustainable design methods in practice. We compare the trends for different methods on various dimensions such as creativity, design process time, product marketability etc. Results show an overall shift towards positive perception for all the methods on a majority of factors, indicating a way to ease the adoption of sustainable design into industry practice.
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