Special session summary - Product design and consumer preference

Conference Paper (2006)
Author(s)

JPL Schoormans (TU Delft - Industrial Design Engineering)

MEH Creusen (TU Delft - Industrial Design Engineering)

HMJJ Snelders (TU Delft - Industrial Design Engineering)

Research Group
Responsible Marketing and Consumer Behavior
More Info
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Publication Year
2006
Research Group
Responsible Marketing and Consumer Behavior
Pages (from-to)
502-506
Publisher
Association for Consumer Research
ISBN (print)
0-915552-55-8
Event
EACR 2005, Goteborg, Sweden (2005-06-15 - 2005-06-18), Duluth
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