Special session summary - Product design and consumer preference

Conference Paper (2006)
Author(s)

Jan P.L. Schoormans (TU Delft - Responsible Marketing and Consumer Behavior)

M.E.H. Creusen (TU Delft - Responsible Marketing and Consumer Behavior)

HMJJ Snelders (TU Delft - Responsible Marketing and Consumer Behavior)

Research Group
Responsible Marketing and Consumer Behavior
More Info
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Publication Year
2006
Research Group
Responsible Marketing and Consumer Behavior
Pages (from-to)
502-506
ISBN (print)
0-915552-55-8

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