Design for Dynamic Stability

Investigating Dutch Startups' Strategic Reactions to Economic Deglobalization

Conference Paper (2024)
Author(s)

Meng Cai (Student TU Delft)

Wouter von Morgen (Student TU Delft)

Xihan Yu (Student TU Delft)

E.Y. Kim (TU Delft - DesIgning Value in Ecosystems)

Research Group
DesIgning Value in Ecosystems
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Publication Year
2024
Language
English
Research Group
DesIgning Value in Ecosystems
Pages (from-to)
116-132
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Abstract

Economic deglobalization, characterized by reduced global integration and interaction, presents significant challenges for startups with limited resources to adapt and innovate their resource management and business growth strategies. This paper investigates how innovative technical startups based in the tech incubator program in the Netherlands respond to economic deglobalization, focusing on their strategic management of competitive resources to achieve dynamic stability—-the ability of a business to return to steady or new status after an external disturbance. Findings are thematically concluded with six main resource management strategies: flexible supply chain, comprehensive talent planning, an optimized mix of investments, the value of time and money, diversified marketing strategies, and clear knowledge security. By designing a systematic framework for startups to navigate dynamic stability, our research identified the effectiveness of channel resilience, operational adaptability, and executive innovation in an economically deglobalized world as the strategic designary reactions to economic deglobalization.

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