E-Sourcing information as an intermediary in the fuzzy front end of new product development (NPD)
Conference Paper
(2007)
Author(s)
JA Kopecka (TU Delft - Responsible Marketing and Consumer Behavior)
S.C. Santema (TU Delft - Responsible Marketing and Consumer Behavior)
Research Group
Responsible Marketing and Consumer Behavior
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https://resolver.tudelft.nl/uuid:5709527a-9e06-4e72-96c6-88b3dde935e4
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Publication Year
2007
Research Group
Responsible Marketing and Consumer Behavior
Pages (from-to)
693-704
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