Modeling market information processing in new product development: An empirical analysis

Journal Article (2006)
Author(s)

H.G. Veldhuizen (TU Delft - Responsible Marketing and Consumer Behavior)

H.J. Hultink (TU Delft - Responsible Marketing and Consumer Behavior)

A Griffin (External organisation)

Research Group
Responsible Marketing and Consumer Behavior
More Info
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Publication Year
2006
Research Group
Responsible Marketing and Consumer Behavior
Issue number
4
Volume number
23
Pages (from-to)
353-373

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