Touching Tubs and Grabbing Gable-tops

An Editorial to the Special Issue on Human-packaging Interaction

Journal article (2016)

Authors

R. Wever Design for Sustainability - IDE
Research Group
Design for Sustainability (IDE) (TU Delft)
Design Human factors User Consumer Food packaging Medical packaging
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Published Date

2016

Language

English

Reuse Rights

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Faculty

Industrial Design Engineering

Department

Sustainable Design Engineering

Research Group

Design for Sustainability

Abstract

This editorial covers the recent advances in marketing and ergonomics research with respect to packaging, in particular, the papers that form part of the special issue on human-packaging interaction. It presents a classification of contributions to the literature in four categories, namely, (a) research methodology; (b) design methodology; (c) insights; and (d) industry application. Based on the discussion of recent literature, a research agenda is proposed. Copyright © 2016 John Wiley & Sons, Ltd.