Touching Tubs and Grabbing Gable-tops

An Editorial to the Special Issue on Human-packaging Interaction

Journal Article (2016)
Author(s)

R Wever (TU Delft - Design for Sustainability)

Research Group
Design for Sustainability
DOI related publication
https://doi.org/10.1002/pts.2192
More Info
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Publication Year
2016
Language
English
Research Group
Design for Sustainability
Issue number
12
Volume number
29
Pages (from-to)
1-4

Abstract

This editorial covers the recent advances in marketing and ergonomics research with respect to packaging, in particular, the papers that form part of the special issue on human-packaging interaction. It presents a classification of contributions to the literature in four categories, namely, (a) research methodology; (b) design methodology; (c) insights; and (d) industry application. Based on the discussion of recent literature, a research agenda is proposed. Copyright © 2016 John Wiley & Sons, Ltd.

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