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Schaap, A (author), van der Voordt, Theo (author), Heintz, John L. (author)The goal of this paper is to discuss if knowledge from Project Start-Up theory can be of benefit in the initiation of architectural design projects, and if so, which and what form it should take. Previous research showed that Project Start-Up is a method that can improve the result of a project (Halman & Burger, 2001). In our own study we...conference paper 2010