Design of a Strategic Roadmap to Increase Customer Satisfaction and Engagement

The healthcare system in the Netherlands has trouble finding solutions for its complexity and fragmentation. Until now challenges like shortages, long lead times and lack of communication between stakeholders led to less satisfied customers. Welzorg wants to be able to provide more sufficient service. The customer is often overlooked. So the...

HomeTree - Gamified tool to increase creative session engagement for participants with diverse backgrounds

A creative session is a lot more than a session of generating ideas. It’s part of a much larger goal of delivering innovation in a company. It is necessary to get everyone on board and motivated. And when the motivation levels reached, then beautiful things can happen. In order to achieve a certain motivation level, It’s imperative that people...

Enhancing Change in Creative Sessions at LEF Future Center

Change can be defined as deliberate activities that move an organisation from its present state to a desired future state (Harigopal, 2016). A form of facilitating change is to organise a creative session, which is a group process of applied creativity with the ultimate goal to create a product. The product is the desired future state of a...