Digital fashion for sustainable change: A strategy for digital fashion at Tommy Hilfiger

For the fashion industry, 2020 was a year of change. As the covid-19 pandemic ravaged the world, the industry suffered its worst year on record (Business of Fashion, 2021). Consumer behaviour shifted, and supply chains were disrupted. The industry had to rethink their business and define the 'new normal', which meant...

Designing for Digital Transformation

DPDK, a creative digital agency was keen to look further into the development of a Digital Transformation Strategy (DTS) design service after a chance opportunity to work on such a project in 2017. Developing such a service further was deemed to have both strategic value and operational value for the agency. To support this intention, DPDK...

Beyond digital content: A pavilion to house digital art

Digitization, the word itself sounds almost vulgar in this day and age. It is impossible to imagine our daily life without the digital tools we use. We work in the cloud, communicate on-line, stream our media and even find our life partner on an app. <br/><br/>Contemporary artists were among the first to embrace digital innovation as a tool to...