Future steps: Stimulating Albert Heijn’s innovation journey through a game design

Today’s business environment is highly dynamic, uncertain and unpredictable. Leading corporates that used to be long-time leaders of their industry are being disrupted by new, digitally enabled business models of relatively small start-ups.<br/>Traditionally AH’s competitors are other supermarkets that offer similar value<br/>propositions. In...

Open the Dialogue! Strategic tools for improving innovation management in a multi-cultural engineering environment

Research of context and current situation of Driessen Aerospace, an engineering company in expansion and the division Galleys Europe with the objective of finding out how can can be influenced the management of innovation, collaboration and organizational culture towards innovation in all different locations taking into account the cultural...