Design and implementation of a strategy that introduces customer feedback in the early pre-development phase of Natural User Interactions in BMW car products

Hereby, you are reading my graduation project for the Master’s program in Strategic Product Design on the TUDelft. The research has been formulated from my interest in both customer-centric design and the automotive industry. <br/><br/>This research started with the aim to introduce short-cycle feedback loops in pre-development departments to...

Aito Haptic Mid-Console: Design of an Haptic Feedback Enabled Demonstrator for Automotive HMI Applications

While touch Interfaces have greatly improved the user friendliness and functional possibilities of devices, haptic feedback has been lacking in user interface design. Good Haptic feedback not only gives confirmation of a key press, but also enriches the user interaction and improves the usability of interfaces.<br/>This absence of haptic...

An interior proposal for an future shared autonomous car within urban cities

As you well know we are entering a new era. An era in which more and more things are becoming smart including the cars that we see around us. This technology will soon bring us new services like car- and ridesharing with autonomous capabilities. Big brands like Renault and Audi expect self-driving cars on the road around 2022. Nevertheless, a...