Concept Cars as Vehicles for Change in SMEs

Developing DIVE, a design-led futures technique for SMEs

Futures techniques have long been used in large enterprises as designerly means to explore the future and guide innovation. In the automotive industry, for instance, the development of concept cars is a technique which has repeatedly proven its value. However, while big companies have broadly embraced futures techniques, small- and medium-sized...

Concept Cars as a design-led futures technique

Innovation forces organizations to think about the future. The many techniques<br/>guiding these explorations are named futures studies, which are inquiries into images of the future and their surrounding elements. Although futures studies help organizations to change, their results are often difficult to interpret, and they frequently fail to...