Value Adding Management (VAM) of buildings and facility services in four steps

This paper presents a new Value Adding Management (VAM) model that aims to support decision makers in identifying appropriate interventions in buildings, other facilities and services that add value to the organisation, to manage its implementation, and to measure the output and outcomes. The paper builds on value adding management theories and...

Corporate real estate mirrors brand: a conceptual framework and practical applications

Purpose – The purpose of this paper is to show how international companies (can) use real estate as a means to reinforce corporate identity and to express brand values in order to evoke a positive image in today’s competitive world.<br/>Design/methodology/approach – The paper relies on a review of literature, seven case studies including...