Moving forward together: A systemic design intervention for policy-making in a Forensic Psychiatric Centre

Forensic Psychiatric Centers (FPC’s) provide treatment for patients placed under the Dutch Entrustment Act, aiming to protect society and rehabilitate offenders (De Boer & Gerrits, 2007). Recent developments, such as the 2017 murder of Anne Faber, have increased pressure on FPC’s, with a steady rise in patient numbers and budget cuts of 10%...

A strategic design approach for attracting and retaining Generation Z: Redesigning Yonderland’s fading loyalty programs into a paid membership service that is tailored to Gen Z

This Master’s thesis investigates strategies for Yonderland, Europe's largest premium outdoor retailer, to attract and retain Generation Z, a demographic not previously targeted by the company. Through extensive research, including qualitative and quantitative methods, a literature review, interviews with stakeholders, and multiple creative...

Mijn Hulplijn: An intervention to empower youngsters in decision making in (j)-GGZ therapy

Extensive waiting times for youth Mental Healthcare have a significantly negative effect on youngsters well-being. The Ministry of Public Health, Welfare and Sport (Ministry of VWS) therefore commissioned Shoshin to research the cause of waiting times in order to address them. Shoshin is a social design agency that believes waiting times are not...

Running a Digital Design Agency in Rural Kenya: A Working Process to Foster Teamwork and Ownership

This graduation project aimed to support Digital Lions, a digital design agency in rural Kenya, in improving their working process on client projects. Digital Lions is a Fair Trade agency that delivers digital products in the areas of graphic design and web development to international clientele. The agency is a sister organization of an NGO...

The handover moment: Designing a framework that allows the aggregation of insights to allow a translation into an interaction that increases the likelihood of implementation

The Dutch Immigration and Naturalisation Service (IND) has been finding it increasingly difficult to carry out its task in recent years. Increasingly, they have been in the news negatively with reports such as poor conditions in Ter Apel, hopeless waiting times for applicants and having to pay penalty payments. Besides the media attention, it is...

Designing for the issue of labour exploitation: A systemic intervention to empower labour migrants

The issue of labour exploitation in the Netherlands has been gaining more attention lately. Regularly stories appear in the news in which employees are treated inhumanely by their employer, work in unsafe conditions, or live in unhealthy accommodations. The issue has also been gaining attention in politics. The advice of Aanjaagteam Bescherming...

Designing the information flow: An engaging approach to guide an airline organisation in adequate information transfer to their contact centre staff

Bluebird, a Dutch airline company, was founded over 100 years ago. To this day, they aim to provide memorable experiences to their customers. To do so, Bluebird must service their customers well at every brand touchpoint. Even though digital self-service is becoming the norm, knowledgeable contact centre agents are important to ensure a seamless...

Changing perspective in the transition from Youth Care to WMO: Reimagining the role of the municipal public service to improve the perspective of young adults who are temporarily unable to study or work

This study is about young adults who cannot work or study due to mental health problems. When they turn 18, they have to wait for new care because of the transition from youth care to the adult social domain. This is why they are referred to as the W18 (waiteen) in this report.<br/><br/>Besides waiting time, this study outlines four other...

Collaborative Design Strategy for Flood Risk Reduction in East Uganda

Background:<br/>Climate change is affecting Uganda through the worsening floods that happen on a yearly basis. These disasters are claiming the lives and livelihoods of local communities, which lead to more challenges such as economic consequences and forced migration. Immediately after hazards like floods strike, local communities are always...

The Space To All Places: Designing for conversations about death

People are reluctant to talk about death. However, death is going to happen, so it is important to discuss the topic while people still can. Discussing death on a more regular basis is beneficial for all people involved. End-of-life conversations can be held to discuss wishes and decisions concerning death and dying. However young adults do not...

Creating a new strategy for Jolly Dutch: Promoting a pawn into a queen

Jolly Dutch is a Dutch board game company that is trying to grow within the board game industry. The Dutch board game industry is growing rapidly, and it is perfect for new companies to take advantage of this. This report will show the possible opportunities for Jolly Dutch in the Dutch board game market. It will look into new possible...

Transferring the IKEA Culture: Co-creating a strategic intervention that allows IKEA employees to adopt the company culture

Every company has its own unique work-culture. Famous furniture seller IKEA, being no different. IKEA is currently active in 52 countries and is still growing strongly, so more and more people of different cultures are coming together because of it. IKEA’s culture has been formed through out the years and has the potential to help achieve great...