Searched for: contributor%3A%22Christiaans%2C+H.H.C.M.+%28mentor%29%22
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Matevosyan, R. (author)Increasingly more businesses are operating exclusively in the digital domain. Research shows that even the most digital oriented business needs a physical presence to connect with its customers. Customer engagement is increased when the brand story is translated in a tangible experience. In case of the fashion brands that means having flagship...master thesis 2017
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Van Der Linden, I. (author)Suitsupply is a Dutch fashion brand founded in 2000 by Fokke de Jong. Today, the brand is grown into a multinational, which is running more than 50 stores spread worldwide. The brand targets on businessmen and offers them both tailor-made suits and convection sized casual apparel, through online and offline channels. The experience of tailor...master thesis 2015
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- Lagendijk, T. (author) master thesis 2015
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Darkaoui, S. (author)Tommy Hilfiger is one of the world’s leading lifestyle brands. Its style is recognized as classic American cool with a preppy twist. It delivers premium styling, quality and value to its worldwide customers. The brand has a wide variety of collections as well as a range of products. One of those collections is women’s sportswear (WSW):...master thesis 2015
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Crull, W.S. (author)Museon’s mission is to holistically educate the broad public on the relationship between nature and culture, specifically targeted to families with children and school groups. In light of renewal plans, Museon sought external input on ways to improve their permanent exhibition. The project included an extensive research about Museon and its...master thesis 2015
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Jansen, C. (author)To date, the 120 official Scotch & Soda stores deliver a more engaging brand experience to the customer than the website. From the interior design to the trained store staff (supported by the Scotch Academy), customers can participate in and are exposed to an experience that is not currently being realized through the online channel. The retail...master thesis 2014
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Esmeijer, S.R. (author)Philips Lighting acquired the Genlyte group in January 2008. For 4 years Philips continued to manage the acquired company at arms-length, but in 2012 started working on integrating the many brands into one Philips structure. The Fall River group was one of those brands, previously known as Lightolier. Their R&D department of 40 engineers...master thesis 2014
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Schokker, L.A.W. (author)The foundation Monkey Business raises money is by organising parties. The goal of this project was to design a point of sale that makes 18 till 35 year old visitors, of the festivals where Monkey Business has a presence, want to spend money and which bonds them with the charity. The appearance of the shop should make people curious and excited...master thesis 2014
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Kloos, B.P. (author)The Chinese sports bicycle market is very promising since the Chinese consumers have growing disposable incomes and the sports bicycles are getting increasingly popular among them. However, China’s domestic bicycle brands as well as international brands have not yet succeeded to successfully obtain their desire and maintain their loyalty. The...master thesis 2014
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Van Veelen, M. (author)Introduction The retail industry is confronted with unparalleled change. In the supermarket industry, this change results in a predicted shift in marketshare of 4% in the coming years. This report aims to describe the change and concludes with a profitable substitute for the disappearing local grocer. Market share Rabobank (2014) predicts Lidl’s...master thesis 2014
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Hagg, J.P. (author)This Industrial Design Engineering graduation project is part of the Master´s programme Integrated Product Design (specialization Retail Design) at the TU Delft. The assignment was commissioned by the branding and design agency Tomorrow Design for the new formula of bookstore chain Polare, which combines former bookstore chains Selexyz and De...master thesis 2014
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Van Wijk, B.C. (author)Helix is a new outdoor sports toy designed to get children moving again. Digital devices such as tablets and phones have a lot of attraction on kids, but during the summer they still like to play games like badminton and beachball. Badminton and beachball each have their drawbacks however. While badminton is easy to learn and play, if there is a...master thesis 2013
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Wyers, S.H.M. (author)Rituals is a Home and Body cosmetics brand with over 220 stores worldwide. Six stores also have a City Spa and here one can receive a treatment. Using exclusively the products sold in the stores. The products are inspired by Eastern rituals such as the Ayurveda ritual from India. The focus of this thesis is on the Rituals City Spas. In 2008 the...master thesis 2013
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Jacobs, K. (author)Introduction Most people prefer waiting at big railway stations above waiting at SRS's. While SRS's are the engine’s which feed passengers to the big railway stations, limited attention has been given to this important group of stations. Since a couple of years the focus points of the NS includes the improvement of SRS's, it is of importance to...master thesis 2013
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Van den Hout, T.P.M. (author)One of the largest dutch webshops has recently been acquired by the multinational Ahold. This creates several interesting opportunities, mainly between bol.com and the Albert Heijn. One of the suggestions, not only internally but also externally by the media, is the possibility of picking up the bol.com order at the local Albert Heijn. Multiple...master thesis 2012
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Roede, J.M. (author)In April 2013 New Babylon will reopen its mall. The New Babylon mall will be a modern and innovative mall in which the visitor plays a central role. In order to get insight in de wishes of the possible visitors several researches have been executed. Based on those researches the desired customer experience is designed. In order to achieve this...master thesis 2012
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Huang, P.R.Y.S. (author)The assignment was to study both the physical and the online shopping channel in order to design a concept integrating and thereby enhancing the physical and online shopping experience of Denim+ as a brand. The integrated solution must be intuitive in navigation and easy-to-use for the future customers of Denim+. Denim+ is a denim lifestyle...master thesis 2012
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Aarts, C.J.M. (author)Lighting is one of the most important inventions ever. It makes us see in the dark! These days it is also a key value add in spaces like retail. The right lighting in the right situation makes us buy more. Light nowadays is much more than the source itself. It is about the luminaires, the integration in architecture, matching level with shopping...master thesis 2012
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Faber, H.M. (author)Ordering books via the internet is very common nowadays. The book webshop is convenient, fast, accessible 24/7 and has an unlimited assortment of books to choose from. When you are in need for a specific book, you definitely will find it via the internet. But what if you do not yet know which book you want? How do you know what you are searching...master thesis 2012
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Luttikhold, R.V.M. (author)Development of a care bed which can be pulled up into a closet, so more space is created in the room. The bed also helps the client with standing up from horizontal position till standing position.master thesis 2012
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