Searched for: department%3A%22Product%255C%252BInnovatie%255C%252BManagement%22
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Simonse, LWL (author)
Complexity inherent to future environments challenges organizations to respond with clear future visions for directing the complexity arrangement of innovation journeys, with its ongoing interactions among actors, artefacts and organizational guidelines. The use of multimodal methods might enable designers and researchers to match this...
conference paper 2018
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Mejia Sarmiento, J.R. (author), Pasman, G.J. (author), Hultink, H.J. (author), Stappers, P.J. (author)
Futures techniques have long been used in large enterprises as designerly means to explore the future and guide innovation. In the automotive industry, for instance, the development of concept cars is a technique which has repeatedly proven its value. However, while big companies have broadly embraced futures techniques, small- and medium-sized...
conference paper 2017
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Mugge, R. (author), Person, Oscar (author), Hultink, H.J. (author)
Refurbishment – the process of collecting used products, assessing their condition, and replacing and/or upgrading parts in order to resell them to other consumers – is increasingly seen as both economically and environmentally advantageous. The present research investigates in an experimental study and with qualitative post-hoc interviews how...
conference paper 2017
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Bakker-Wu, S. (author), Calabretta, G. (author), Hultink, H.J. (author)
Brand experience is an important concept in marketing because it can affect brand loyalty, brand recall, and brand attitude. Brand experience design is therefore an important practice for companies to create favourable and meaningful experiences, through the design of various touchpoints that are in line with the brand values. This paper...
conference paper 2017
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Mejia Sarmiento, J.R. (author), Hultink, H.J. (author), Pasman, G.J. (author), Stappers, P.J. (author)
Innovation forces organizations to think about the future. The many techniques<br/>guiding these explorations are named futures studies, which are inquiries into images of the future and their surrounding elements. Although futures studies help organizations to change, their results are often difficult to interpret, and they frequently fail to...
conference paper 2016
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Calabretta, G. (author), Gemser, G. (author), Karpen, I. (author)
In this paper, we integrate literature on service-dominant logic (SDL) and innovation to examine the role of designers and their practices for collaborative resource innovation. More specifically, in taking a co-creation perspective we uncover a portfolio of practices that facilitate resource integration and innovation among companies and...
conference paper 2015
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Cheng, P. (author), Mugge, R. (author)
Consumers often have difficulty understanding the really new functions of product innovations. This study explores the potential role of product appearance, and more specifically visual complexity, to improve consumers’ comprehension of product innovations. Because visual complexity is directly determined by designers, it is essential to equip...
conference paper 2015
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Mejia Sarmiento, J.R. (author), Simonse, W.L. (author)
Industrial firms are facing a constant dilemma, to be ready for the future, have a vision, and at the same time act within the current situation, exploit current products efficiently. This research examines visions that embody future opportunities and ideas, “vision concepts” such as concept cars and concept kitchens. We studied five cases of...
conference paper 2015
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Simonse, W.L. (author), Badke-Schaub, P.G. (author)
Strategic managers are challenged to take advantage of digitalisation opportunities related to services of social media and web 2.0 technologies. Business innovations such as crowd sourcing platforms require a new way of integrating business to technology, articulated in a new business model designs (Afuah and Tucci, 2012; 2013). And also home...
conference paper 2015
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Calabretta, G. (author), Gemser, G. (author), Hekkert, P.P.M. (author)
conference paper 2014
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Debacker Porto, J. (author), De Lille, C.S.H. (author), Eijkelenboom, A. (author), Santema, S.C. (author)
conference paper 2014
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Thoring, K.C. (author), Luippold, C. (author), Mueller, R.M. (author)
Design thinking is a specific method to develop innovative solutions to wicked problems in multidisciplinary teams. The fact that people with different disciplinary and often also cultural backgrounds work together, makes it quite a challenge to compensate for deficits in common understanding of terminologies or mind-sets. Furthermore, team...
conference paper 2014
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Hammer, M.H.M. (author), Khelil, N. (author)
Since the phenomena of entrepreneurship became popular among scholars and politicians, it seems that it is addressed as "golden formula" for economic growth, regional development and personal wellbeing. Success is motivating and for any reason, maybe because of the Angelo-American dominance in this field, failure is not an option. From...
conference paper 2014
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Hammer, M.H.M. (author)
To be successful and survive, entrepreneurs are encouraged to exploit their talents as element of their human capital nourishing the entrepreneurial process. Since education became an important aspect of society, teachers have a prelove for highly talented students. Especially young talented people relish profound attention of universities,...
conference paper 2014
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Eris, O. (author), van den Eijnden, W. (author), Roling, M. (author)
This paper presents a framework for how new product development focused startup firms (NPDSF) handle missing expertise. The dimensions of the framework are: strategies for handling missing expertise, channels used to acquire missing expertise, and a priori awareness, timing and nature of missing expertise. Each dimension was analyzed in the...
conference paper 2014
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Calabretta, G. (author), Gemser, G. (author), Wijnberg, N.M. (author), Hekkert, P.P.M. (author)
To contain risks and increase the profitability of innovation efforts, firms frequently engage in joint innovation activities with external sources of knowledge, like design consultancies. Innovation literature has given limited consideration to the strategic role that design consultancies can play in the innovation efforts of their clients. A...
conference paper 2013
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Khelil, N. (author), Hammer, M.H.M. (author)
Despite the contributions of previous studies, no satisfying answer has been provided to explain why some entrepreneurs decided to exit from entrepreneurship. This question will remain extremely complex and difficult to answer if researchers continue to study this phenomenon using uni-dimensional and/or binary approach. The aim of this paper is...
conference paper 2013
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Daalhuizen, J.J. (author), Person, F.E.O.K. (author), Gattol, V. (author)
Both systematic and heuristic methods are common practice when designing. Yet, in teaching students how to design, heuristic methods are typically only granted a secondary role. So, how do designers and students develop a mindset for using heuristic methods? In this paper, we study how prior knowledge (about heuristic methods and their usage)...
conference paper 2013
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Person, F.E.O.K. (author), Daalhuizen, J.J. (author), Gattol, V. (author)
In the present paper, we study the reported use of systematic and heuristic methods for 304 students enrolled in a master-level course on design theory and methodology. What to teach design and engineering students about methods is an important topic for discussion. One reason for this is that the experiences of design educators when using...
conference paper 2013
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Valencia Cardona, A.M. (author), Mugge, R. (author), Schoormans, J.P.L. (author), Schifferstein, H.N.J. (author)
This article draws the attention of design academics and practitioners to a new type of market offering: Smart Product-Service Systems (Smart PSSs). Smart PSSs integrate smart products and e-services into single solutions, bringing the potential to create innovative interactions between consumers and providers. The article outlines six defining...
conference paper 2013
Searched for: department%3A%22Product%255C%252BInnovatie%255C%252BManagement%22
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