Searched for: mods_note_programme_s%3A%22Strategic%255C+Product%255C+Design%22
(1 - 20 of 702)
- document
-
Liu, Q. (author)Priva is a Dutch company in the field of indoor control and automation. Its two main business segments are commercial building control and greenhouse control. In the commercial building segment, Priva’s business currently specializes in Heating, Ventilation and Air Conditioning (HVAC) control, floor control and energy management.However,...master thesis 2012
- document
-
Rumpf, Melanie (author)The world is facing its limits in terms of climate change, scarcity of resources, and pollution. While there is a rising population with a rising demand for mobility, the limits of nature affecting society need to be considered. Avoiding mobility completely seems to be challenging considering a more globalized world, where everything is...master thesis 2019
- document
-
Sombeek, Floris (author)The motive for this thesis project was to translate an intervention into a product that is applicable and replicable in other neighbourhoods to improve the perceived safety. This project was executed in collaboration with MV Design and Matching Futures. These design consultancies initiated an intervention in 2019 to stimulate the energy...master thesis 2021
- document
-
Wijnveldt, D. (author)REV’IT!, a Dutch company that creates motorcycle apparel. The challenge REV’IT! is facing is how to effectively communicate with their end users and enhance their brand equity. The preference of REV’IT! lies in an online solution that builts upon their value: Inspire to ride. Therefore, the assignment was formulated as follows: How can REV’IT!...master thesis 2015
- document
-
Lu, Jiahao (author)From the internet to the sensors in wearable devices, people leave their digital traces behind both online and offline. Data is getting ubiquitous and cheap. Some new fields, like business intelligence, are recognized and emerging. As a trustworthy and precise material, data is also a valuable source for designers. It provides accurate and...master thesis 2020
- document
-
Brik, Natalie (author)Healthcare systems in developed countries are under extreme pressure due to multiple factors. The challenge is to deliver high quality of care while dealing with limited budgets. An ageing population and in increase in chronic diseases leads to an growing demand for care. This growing demand leads to an increase in costs in the system, but the...master thesis 2019
- document
-
de Kruijf, Sita (author)The evolution of brand management leads to an understanding of brands as dynamic, co-created entities that express purpose and identity. With this emerging understanding, the role of employees in building and delivering a brand is increasingly recognised and exploited. Through internal branding efforts, companies can aim to improve the alignment...master thesis 2022
- document
-
Puglia, Tim (author)Just a couple of years ago the delineation between the public and the private sector was clear. However, with the introduction and proliferation of shared mobility providers, the boundary is becoming fuzzy, especially since these newcomers all use their own specific way of checking in and out. Because they are not incorporated into a single...master thesis 2022
- document
-
Sparks, Allison (author)The objective of this project was to explore the context of gun violence in America using the Vision in Product (ViP) design process to identify and design an intervention that would help reduce gun violence in the United States. I began by investigating the vast nature of this domain to gain a bird’s-eye view and deeper understanding of this...master thesis 2021
- document
-
Gomez Beldarrain, Garoa (author)Vehicle automation will increasingly release car drivers from driving tasks, allowing them to engage in previously inconceivable activities. Experiential components are therefore expected to become central in human automotive mobility. In this context, the design of future in-vehicle experiences is a research gap to still discover, that concerns...master thesis 2022
- document
-
van der Linden, Elias (author)Oral care is known to have an impact on general wellbeing. Individuals neglecting their mouth and the care it needs, could lead to unaffordable dental expenses.<br/>This thesis researches if more awareness regarding oral health and daily habits can lead to a higher purchase intention of personal oral care products.master thesis 2020
- document
-
Hellewaard, Jens (author)Every 3 minutes, someone dies in a domestic fire accident. The Comics for Safety Foundation aims to improve worldwide fire safety with the help of entertainment. In this thesis, the effectiveness of the communication strategy Entertainment Education is tested for the use of fire safety. A qualitative research was performed on Dutch children...master thesis 2019
- document
-
Daswani, Siddharth (author)History has taught us that not all innovation is good innovation. Just take for example the ecological devastation the DDT and the carcinogenic asbestos have caused. The advancement in new technologies like AI, IoT, autonomous robots and big data brings with it plenty of uncertainties, risks and ethical questions that need answers to if we wish...master thesis 2020
- document
-
Harwig, Jefta (author)Keeping a healthy work/life balance can be a daunting task in today’s overstimulated society. For many of us, a regular day can feel like running on a treadmill. This results in fast, restricted and shallow breathing throughout the day. Whereas, the right breathing rhythm can have a profound impact on our (mental) well being and overall...master thesis 2021
- document
-
Diercks, Inge-Lien (author)In the six years I have been walking around in this faculty, I have gained theoretical<br/>knowledge, but foremost gained practical handholds to design strategically. For this last stretch, I have defined a project brief with personal attachment, one that presents a complex problem that I wanted to find a solution for. <br/><br/>In collaboration...master thesis 2023
- document
-
Middelhoek, Amber (author)This master thesis describes the process of introducing a healthy vending concept in the Dutch market. This concept enables PepsiCo Benelux to increase the sales and visibility of their healthier product portfolio. This is done by introducing a new sales strategy: healthy vending machines which serve as a solution for daily snacking. It offers a...master thesis 2019
- document
-
Chi, Shudan (author)Scania is one of the world-leading manufacturers of trucks and buses for heavy transport, combined with an extensive product-related service offering. This thesis proposes a data-driven service innovation strategy to leverage the potential of data and data intelligence for Scania's future business in the truck segment. The freight transport...master thesis 2020
- document
-
Stolk, Martijn (author)Accell Group is the European market leader in e-bikes and the European number two player in bicycle parts and accessories. Well- known bicycle brands in their portfolio include Babboe, Batavus, Ghost, Haibike, Koga, Lapierre, Raleigh, Sparta and Winora. Since Accell has decided to give sustainability a higher priority, there is a need to...master thesis 2020
- document
-
Jonkmans, Anna (author)Today’s business environment is highly dynamic, uncertain and unpredictable. Leading corporates that used to be long-time leaders of their industry are being disrupted by new, digitally enabled business models of relatively small start-ups.<br/>Traditionally AH’s competitors are other supermarkets that offer similar value<br/>propositions. In...master thesis 2018
- document
-
van der Togt, Edmée (author)Years after the peak of the Global Financial Crisis, Europe as a theatre of business remains exposed to considerable pressures from uncertainties in the development of national economies. One key element to sustainable success in corporate venturing is the capacity of enterprises to sense and seize an opportunity to grow value through investment...master thesis 2017
Searched for: mods_note_programme_s%3A%22Strategic%255C+Product%255C+Design%22
(1 - 20 of 702)