‘Complexity in simplicity’: the effects of visual complexity on consumers’ comprehension of product innovations

Designers are frequently involved in embodying product innovations. It is challenging to embody really new products (RNPs) because<br/>consumers often have difficulty comprehending them. This study explores the value of visual complexity for designing RNPs. In study 1, an experiment was conducted (n = 77) to test the effects of visual complexity...

Visualizing 17 years of CDIO influence via bibliometric data analysis

visualizing multi-dimensional indicators of influence in communities of practice (Youtie &amp; Shapira, 2008). Such an approach has been used to map emerging fields of research such as synthetic biology and nanotechnology (Shapira, Kwon, &amp; Youtie, 2017; Youtie &amp; Shapira, 2008). Using this approach, one can track citation and social...

The CDIO framework and new perspectives on technological innovation

Technological innovation happens on a daily basis all around us. Yet, in our educational programs there is rarely any attention paid to what this is and how this unfolds over time in real life. This is not at all surprising, since there is not one unified and widely accepted body of knowledge on technological innovation that is grounded enough,...

Product Innovation in Sustainability-Oriented New Ventures: A Process Perspective

Despite the recognition that new ventures are potential candidates of creating innovations necessary for sustainability, little is know on how they actually engage in this journey. Sustainability-oriented new ventures are confronted with high levels of uncertainty that stem from the liabilities of being new and small, as well as demonstrating...

Should product innovations look simple or complex? The effects of visual complexity on consumers' comprehension of product innovations

Consumers often have difficulty understanding the really new functions of product innovations. This study explores the potential role of product appearance, and more specifically visual complexity, to improve consumers’ comprehension of product innovations. Because visual complexity is directly determined by designers, it is essential to equip...

New Product Ideas to Support Macro Breaks in Computer Work

A healthy work-to-rest ratio during computer work can be an important part of successful preventive workrelated upper limb disorders (WRULD) intervention. Existing break software applications designed to realise such a work-to-rest ratio often possess product features that limit their functionality. Most applications focus on physical relaxation...

Future living studio: Socio-technical experiments in sustainable design

Local creative community and design engineers are key stakeholders in initiating a local discourse on sustainability that includes considerations of production and consumption issues. The role of designers is increasingly changing to that of a strategic or facilitator role. Aligned with this global development, we developed Future Living Studio ...

Product Innovation Knowledge Transfer for Developing Countries: Towards a systematic Transfer Approach

The transfer of knowledge on product innovation to small- and medium-sized enterprises and local knowledge institutions in developing countries is expected to be one of the key drivers for competiveness and economical growth, and a part of the solution to environmental and social challenge. In that respect, this PhD study focuses on how the...

Get synchronized: Bridging the gap between design and volume production

The interface between Design and Manufacturing forms a locus of frequent interpersonal conflict. Misunderstandings, unwelcome surprises and planning problems are the rule rather than the exception. Within companies that deliver consumer goods in large quantities to the market this interface is also the transition from exploration (seeking new...