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Bouwman, W.A.G.A. (author), Heikkila, J (author), Heikkilä, Marikka (author), Leopold, Carlo (author), Haaker, T.I. (author)Business Model (BM) Innovations aim at making systemic changes in the business logic of companies when they are bringing innovative products and services to the market. Companies should be sensitive to changes in their business environment and able to modify their BMs in an agile way. To assess the agility of BMI during specific market entry...journal article 2018
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Heikkila, J. (author), Heikkila, M. (author), Bouwman, W.A.G.A. (author)Business Model Innovation is attracting more and more attention from business as well as from academics. Business Model Innovation deals with both technological and knowledge related changes that either may disrupt or sustain existing product/market strategies. Timing of Business Model Innovation both with regard to the right moment as well as...conference paper 2015
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Heikkila, M. (author), Bouwman, W.A.G.A. (author), Heikkila, J. (author), Solaimani, S. (author), Janssen, W. (author)Development of successful business models has become a necessity in turbulent business environments, but compared to research on business modeling tools, attention to the role of metrics in designing business models in literature is limited. Building on existing approaches to business models and performance measurement literature, we develop a...journal article 2015