Designing the information flow: An engaging approach to guide an airline organisation in adequate information transfer to their contact centre staff

Bluebird, a Dutch airline company, was founded over 100 years ago. To this day, they aim to provide memorable experiences to their customers. To do so, Bluebird must service their customers well at every brand touchpoint. Even though digital self-service is becoming the norm, knowledgeable contact centre agents are important to ensure a seamless...

Navigating Information Overload with a Journey Based Information Compass: A framework to make KLM cabin crew feel up to date

KLM, a Dutch airline, is renowned for their high levels of services and customer experiences. With their purpose ‘moving your world by creating memorable experiences’, maintaining those high levels of services is important. Cabin crew is for a big part responsible for those high levels of services. Making cabin crew feel the best of them and...