C Simms

Conference paper (1)

Journal article (3)

4 records found

Case analysis of innovation in the packaging industry using the cyclic innovation model

Using packaging to create new product ideas

Journal article (2010) - C Simms (author) , P. Trott (author)

The reality of R&D within the UK packaging industry: overlooked and undervalued

Conference paper (2009) - C Simms (author) , P. Trott (author)

An investigation into the repositioning of the mini brand

Journal article (2007) - C Simms (author) , P. Trott (author)