G. Granato
6 records found
1
The consumer electronics waste has become a serious environmental concern (World Health Organization, 2024). A significant factor driving this issue is “premature obsolescence,” which refers to the premature discontinuation of a product use or the premature replacement of a funct
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To imitate or not to imitate?
How consumers perceive animal origin products and plant-based alternatives imitating minimally processed vs ultra-processed food
Changing dietary habits towards a reduction of animal origin proteins, such as meat and fish, in favor of plant-based alternatives can positively contribute to sustainability, health and animal suffering related issues. Despite this awareness and the large variety of plant-based
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This paper replies to the call for more agile-stage-gate hybrid methods in the context of physical innovations. By showing how some of the characteristics of conventional linear stage-gate methods and of the agile approaches
can be integrated, we propose and test a new form of hy
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Sustainable packaging innovations are becoming increasingly available in the marketplace. However, their communication to consumers remains a challenging task, as neither their distinctiveness nor their higher sustainability level is recognized. Contributing to research in enviro
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Sustainable food packaging alternatives represent an ever-expanding trend on supermarkets' shelves. Despite the technological efforts, a higher sustainability level often comes at the expense of other (perceived) benefits which consumers might not want to sacrifice. While the bal
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New food products have a high chance of market failure. To improve the chances of new product success, a consumer-oriented approach to product development has been recommended. The approach emphasizes the importance of an optimal fit between consumers’ needs and the new product.
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