Aesthetic appraisal of product designs: Independent effects of processing fluency and arousal
Abstract
(2011)
Author(s)
J Blijlevens (TU Delft - Form and Experience)
CC Carbon (External organisation)
R. Mugge (TU Delft - Responsible Marketing and Consumer Behavior)
Jan Schoormans (TU Delft - Responsible Marketing and Consumer Behavior)
Research Group
Form and Experience
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Publication Year
2011
Language
English
Research Group
Form and Experience
Pages (from-to)
1-1
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