360° Video for Design, by Design
Wo Meijer (TU Delft - Knowledge and Intelligence Design)
G.W. Kortuem – Promotor (TU Delft - Knowledge and Intelligence Design)
W.F. van der Vegte – Copromotor (TU Delft - Knowledge and Intelligence Design)
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Abstract
Summary The products and services we use daily – bicycles, laptops, grocery delivery apps – are shaped by teams of designers. These designers need to make decisions about what to design and how the final product or service should behave. Since these decisions are complex, multi-layered, and holistic, designers seek to understand the context and (potential) users of their design work. The better the understanding designers develop, the better they can make decisions that impact the final design outcome – in short, better understanding of context and users, better products. This work explores how a novel material – 360° video – gives designers a better understanding of context and people. The ability of 360° video to capture the complete visual context around the camera and give the viewer the affordances of navigating the time and viewpoint of the video enables richer insights.
This work demonstrates that designers can develop novel, multi-perspective insights and use the greater immersion of 360° video to develop a richer, more empathic understanding of context and people. However, this work highlights how the complex nature of 360° video complicates the work of designers – complicating the actions of sharing insights and iteratively engaging with source material that are crucial to design work. In order to understand and support the use of 360° video, this work aims to develop the necessary motivation, knowledge, and tools for designers to engage in the novel practice of 360° Video Design Ethnography – using 360° video to better understand people and their context...