Using early concept narratives to collect valid customer input about breakthrough technologies: The effect of application visualization on transportation

E.A. van den Hende (TU Delft - Responsible Marketing and Consumer Behavior)

Jan P.L. Schoormans (TU Delft - Responsible Marketing and Consumer Behavior)

KPN Morel (TU Delft - Responsible Marketing and Consumer Behavior)

T Lashina (External organisation)

E van Loenen (External organisation)

EI de Boevere (External organisation)