Rules or Rapport?

On the governance of supplier-customer relationships with initial asymmetry

Doctoral Thesis (2019)
Author(s)

Frank Steller (TU Delft - Responsible Marketing and Consumer Behavior)

Contributor(s)

Sicco Santema – Promotor (TU Delft - Responsible Marketing and Consumer Behavior)

Fleur Deken – Copromotor (TU Delft - DesIgning Value in Ecosystems)

Research Group
Responsible Marketing and Consumer Behavior
More Info
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Publication Year
2019
Language
English
Research Group
Responsible Marketing and Consumer Behavior
ISBN (print)
978-94-028-1683-9
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