Intentions to use ride-sourcing services in Vietnam

Abstract

The COVID-19 pandemic has brought new risks and stress for paid transport users worldwide. COVID-19 has changed mobility dynamics worldwide, including low- and middle-income countries (e.g., Vietnam). The present study aims to provide an in-depth understanding of ride-sourcing passengers' behavioural intentions when COVID-19 pandemic management successfully prevented community transmission by extending the TPB with two constructs: perceived virus infection risk and problem-focused coping. Using self-administered questionnaires, data were collected from ride-sourcing customers in Ho Chi Minh City (Vietnam). A total of 540 responses were used for validating the proposed theorethical model. The structural equation model results indicate that problem-focused coping is a multi-faceted construct with two dimensions: problem-solving and self-protection. Also, problem-focused coping has the highest total effect on the intention to use ride-sourcing services following a period of COVID-19 suppression (3 months without identified cases). The findings also reveal that attitude partially mediates the link between problem-focused coping and behavioural intention. The results of this study could be used to develop strategies to promote ride-sourcing services in the aftermath of the COVID-19 pandemic.