Determining strategic focus for De Groene Zaak

Determining strategic focus for De Groene Zaak

Galama, D.H.

Brezet, J.C. (mentor)
Van Hal, J.D.M. (mentor)

Industrial Design Engineering

Industrial Design

Master of Science Strategic Product Design

2014-04-08

Over the last three years, the organisations activities have expanded along with its growth. Comparing literature to insights has led us to conclude that De Groene Zaak should increase strategic focus. By assessing core values, strengths and weaknesses, success factors for societal influence, trends and the market we developed a new organizational strategy. We suggest De Groene Zaak to become a business accelerator, by brokering between ventures and large firms. In providing post-startups with the means to scale, De Groene Zaak directly contributes to advancing the sustainability of the economy.

strategy
portfolio management
non-profit
organizational evolution
sustainability

http://resolver.tudelft.nl/uuid:0667e875-4e3c-4079-96a4-ed125c8f23d0

Campus only

Student theses

master thesis

(c) 2014 Galama, D.H.