Thales' naval service market: Delivering value to unique customers

Title

Thales' naval service market: Delivering value to unique customers

Author

Borren, C.A.

Contributor

Santema, S.C. (mentor)
Roscam Abbing, E. (mentor)

Faculty

Industrial Design Engineering

Department

Product Innovation Management

Programme

Marketing

Date

2016-02-12

Abstract

Design of a model that guides the process of analysing the naval service market and setting up the requirements for service propositions for Thales Nederland.

Subject

Business to Business
Service Strategy
Service Design
Innovation Management

To reference this document use:

http://resolver.tudelft.nl/uuid:b091ac1a-9022-4e41-aad6-a1dedb675b2c

Access restriction

Campus only

Part of collection

Student theses

Document type

master thesis

Rights

(c) 2016 Borren, C.A.