Service design for enhancing tour experience through commercial vehicles

Starting off with Ford Motor Company, an internal and external research was firstly done. Basically, the general opportunities for Ford to transform itself into a service mobility company includes making full use of vehicle data to understand the customers’ behaviors, needs, transforming vehicle to mobile phone on the wheels, in order to create...

Designerly Ways of Exploring Crowds

In this article, we present examples of using designerly ways to explore “crowd” phenomenon in a cross-disciplinary project named EWiDS. The phrase ‘designerly ways’ refers to visual communication methods such as drawings and videos, which are widely acknowledged as effective approaches to crossdisciplinary collaboration. This study started with...

Current status of robotic stroke rehabilitation and opportunities for a cyber-physically assisted upper limb stroke rehabilitation

In the last two decades, robotics-assisted stroke reha-bilitation has been wide-spread, in particular for movement rehabilitation of upper limbs. Several studies have reported on the clinical effectiveness of this kind of therapy. The results of these studies show that robot assisted therapy can be more effective in recovering motor control...

Development of a framework for information acquisition and processing in cyber-physical systems

In the designing and modeling of CPSs, the information acquisition and processing processes are often application dependent and process oriented. Those information management frameworks are simple and effective for small scale systems. However, many functions developed are not reusable or cannot be directly re-used, when a large number of...

Designing for crowd well-being: Current designs, strategies and future design suggestions

This paper introduces the concept of crowd well-being and the needs for sustaining it. Crowd well-being can be interpreted as crowd members’ evaluations on their emotional reactions, moods and judgments they form about their satisfactions, goals or needs fulfillment in a crowded situation according to the definition of subjective well-being by...

A field study on real-time self-reported emotions in crowds

Crowd experience is inevitable in daily life. Crowd managers need tools to accurately estimate the psychological aspects of crowds, an important one being crowd emotion. In this study, we explore the feasibility of obtaining a real-time, dynamic map of crowd emotions through self-reporting by crowd members. To this end, a smart phone application...

Strengthening the Position of PostNL Parcels

PostNL Parcels (PNP) is the market leader in the Dutch domestic parcels market. This booming market is growing with almost 11% per year in revenue. PNP can keep up with this trend due to shipment volumes provided by its larger business senders belonging to the Key Account Managers. However, with the middle and smaller business senders PNP is...

Designing for crowd well-being: Needs and design suggestions

This paper investigates the needs or criteria for sustaining well-being in crowded situations through two focus group discussions with a total of ten participants. We conclude that pursuing crowd well-being could be divided into two different cases: one is obtaining the enhancement of the current state in normal situations, and the other is...

Care you more: Design for interactions between the Dutch cabin crew and the Chinese passengers

The assignment of this project is to improve the in-flight experience of Chinese passengers and cabin crews and meanwhile enhance their relationship by focusing on their interactions. By investigating the current interactions, and experimenting the new interactions, the gap between the crew service and passenger’s needs were identified for...

Human-centered environment design in intensive care unit

Because of high risk and instability of the patients in Intensive care unit(ICU), the design of ICU is very difficult. ICU design, auxiliary building design, lighting design, noise control and other aspects can also enhance its management. In this paper, we compare ICU design in China and Holland based on related standards. We also premeditate...

Designing Value Chain Optimization Solution with a Realtime Streaming Calendaring Service

This master thesis shows the process of designing business models for value chain optimization with the realtime streaming calendaring service platform, and the process of designing a business model generation toolkit. It was done for the startup company Calendar42, located at YES!Delft. During the graduation project, 4 business models were...

Project Sensory room: From isolation to interaction

In the psychiatry, isolation cells are used to lock up patients, when they become emotionally instable, behave aggressively and become a danger towards their selves or his environment. The isolation cell is a low stimulus and high safety environment. This means simply put that the patient has no control in the room. He is dependent on the staff...

Contemporary Sustainable Premium Margarine Packaging: A product and strategy design for Unilever

Margarine is a novel product in comparison with butter; however it does have a little over century's heritage. As the timeline moving margarine has continuously improved, now it is the time that margarine starts claiming the premium product title. Hence a research was carried out to explore the opportunities which led to a product innovation. A...

Retail lighting makes the difference: The consumer vocabulary for describing the attractiveness of apparel textiles and the influence of retail lighting conditions

In the highly competitive retail world, standing out from the neighboring shops is the first step to attract consumers. The fashion apparel industry provides an interesting case of hypercompetitive behavior. Fashion apparel retailers are always struggling for a marketing position with new products and retail strategies in an attempt to capture...

Packer, Electric transport cycle

Actually, not as often as you’d think. Statistics show the majority of car trips made in the Netherlands are on shorter distances. 80% of them are between 5 and 20 km and the car already after 2 km starts being a major part of urban transportation. On short distances (up to 7,5 km - 10 km) most trips are for domestic purposes (groceries,...

Strategy for Hobaho Alternative Supply Chain Roles to Enhance Lily Bulb Export to China

Hobaho as the second largest intermediary company in the flower bulb business has been suffering from stagnant and declining development in recent three years. Its broker business with lily bulb market has decreased more seriously comparing to other bulb species, which dropped from 27% to 20% in recent three year. Due to the frustrated marketing...