While most mobility providers likely have a sustainable or environmentally friendly goal at heart, a poor implementation strategy can do more harm than good within a city. The lack of awareness about the city’s environmental, socio-demographic or socio-economic characteristics or the absence of a clear vision of the local government about how to deal with new mobility providers plays a crucial role in this. The design of a new tool called ‘cityzona’ can aid in creating a better connection between local government and mobility provider by making urban planners and/or designers more aware of the relations between variables influencing the modal split but also by improving the communication about the city between stakeholders. This paper aims to take the first steps in the development of the cityzona by designing early versions of the cityzona in an iterative process. For the design of the cityzona quantitative data is used in combination with semi-structured interviews. The results are qualitatively interpreted for the creation of the cityzona concept. Interviews showed that the cityzona has potential to function as a tool to align stakeholders for the design of a long-term mobility strategy as well as a tool for exploring and reinventing city level services for the implementation in different types of cities. Regardless of the function, the cityzona provided most useful in the early stages of a design process. However, more research is needed on the use of cityzonas in practice to further validate the fit with these potential functions.