Every year, millions of people travel around the world in search of relaxation and pleasure. It has been said that humans have an inherent urge to wander, that exploring unfamiliar places can enrich our lives through mental and spiritual discovery. Whether for leisure, visiting o
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Every year, millions of people travel around the world in search of relaxation and pleasure. It has been said that humans have an inherent urge to wander, that exploring unfamiliar places can enrich our lives through mental and spiritual discovery. Whether for leisure, visiting others, faith, or simply creating lasting memories, the reasons to travel are as diverse as the destinations visited.
In recent decades, tourism has become one of the most powerful forces shaping the planet. After the slowdown caused by the Covid-19 pandemic, international arrivals surged again, reaching 1.46 billion in 2024 . Today, tourism represents 11.6% of global GDP and continues to expand.
This exhibition explores the threshold where tourism slides into overtourism—where the pleasure of travel collides with it planetary and social limits. Mass tourism generates new forms of extraction and exhaustion. Sites such as Rome’s Trevi Fountain or Mount Everest have become symbols of this saturation: destinations drowning in their own appeal. Beyond questions of overcrowding, overtourism places additional strain on already fragile systems. Responsible for nearly eight percent of global carbon emissions, the tourism industry disrupts ecologies and communities, often displacing residents and sparking protest. Tourism, once celebrated as a bridge between cultures, now exposes a contradiction: it consumes what it seeks to admire.
Design plays a key role in breaking this cycle of commodification, commercialisation, exhaustion, and degradation. Rather than rejecting tourism altogether, The other tourist: designing for coexistence asks how design can help us travel differently. Through design interventions, acts of care and gestures of recalibration, design can reveal other ways hosting, moving and sharing space. The exhibition highlights projects and policies—selected and interpreted by students— that shift tourism from exploitation toward coexistence, showing how architecture and urbanism can become tools for a slower, fairer, and more responsible relationship with our planet.
The other tourist: designing for coexistence invites us to look at tourism from both sides: as travellers and as designers. The exhibition is divided in five interconnected chapters, rather than a fixed route, encouraging the viewer to wander through them intuitively. Hanging from the ceiling, the installation Measuring overtourism exposes the data behind global tourism’s expansion, translating numbers into tangible spatial realities, and is complemented by Tourism dystopia, a collage depicting overtourism’s practices and consequences in the built environment. Beneath the tribune, Histories of Hospitality revisits designs that once shaped the culture of travel. At the centre, Designing for Coexistence gathers real-life design initiatives proposing another kind of tourism, one grounded in care, slowness and shared responsibility. Finally, the postcards covering the wall in Addressing the audience turn outward, transforming awareness into action through public imagination.
This exhibition stands on the fine line between awareness and hope. It asks how to communicate the urgency, and how design can turn awareness into agency. The other Tourist: designing for coexistence displays emergency while proposing design as a practice of hope—a reminder that understanding crisis is the first step toward imagining alternatives. This is where design stands: between the world as it is, and the one still possible.