Enhancing retention for Otly!: A design strategy for Otly! that proposes strategic choices to improve their customer retention rate

Otly! is an Amsterdam based startup that aims to remove difficulties around digital money for children. The company aims to accomplish this by providing a safe financial ecosystem for children as well as their parents. With a pocket money app for both parents and children, Otly strives to introduce the first banking experience for kids. <br/><br...

Iris - A strategic & integrated mobile application for KLM's cabin crew

This MSc. thesis is about the development of an integral user-centered and lean mobile application for KLM's cabin crew. In approximately 12 months the author has executed many deep internal analysis on KLM's inflight services operations, its organization and processes, the cabin attendants and its external environment. And in addition to all...